Beyonce Bowl Recap

Anyone else watch that football game at Beyonce’s concert tonight? Here’s a recap on my favorite moments of the epic performance, otherwise known as Beyonce Bowl:

1. Usually, I look forward to Superbowl commercials because of their sheer creativity and wow factor, but this year, I was disappointed. I got the feeling that most companies went for the outlandish just to attract viewers’ attention, but it seemed to have the opposite effect. What I do think is genius are companies who employ catchy hash tags so social media can fuel the fire of commercialism and capitalism can run its course (ex. Budlight’s #herewego and Pistachio’s #crackit).

In my opinion, the best commercials for the 47th Superbowl were: Sketchers GoRun2 “Man vs. Cheetah”. This commercial was one of the few that actually made our whole room of viewers laugh out loud. Personally, I thought it was creative without being too over-the-top. Followed by 2014 Kia Sorento “Space Babies”. Adult innuendo was pushing the envelopes but was slightly downplayed by the creepiest cutest babies and animals in Babylandia. By the way, you can view all the Superbowl commercials here.
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Also: What was with the lack of advertisements geared towards women? Or was that what the halftime show was for? I get that sports is primarily a male past time and the audience is predominantly male, but commercials don’t all have to revolve around cars and beer. Plus, it’s safe to argue that many women tune into the Superbowl as well. Hence, I think companies who can shell out $4 million for a 30-second slot and are smart enough to target men and women will find that it’s well worth it. 

2. Baltimore Ravens’ Jacoby Jones’ unbelievable 108-yard kickoff return from end zone to end zone. We were literally on the edge of our seats watching this live. Was he wearing Sketchers GORun2? And what about his cocky yet hilarious victory dance?

This almost ties with the confetti snow angel Chykie Brown made as the camera panned on him after the Ravens victory. Pure joy in an adult male never looked so innocent, adorable, and endearing.
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3. Two words: Beyonce Bowl. She killed it on stage. Vocals and dance moves were a given, but her stage presence was captivating. Wow. That hair flip, the sexy strut, that Sasha Fierce attitude, and oh my goodness, “All The Single Ladies” Destiny’s Child style. This picture posted by Buzzfeed of Jay Z hugging Beyonce after her halftime performance simultaneously makes my heart squeal and melt. Get it, Mrs. Carter. 20130203-224251.jpg
4. Stadium power outage for a solid thirty minutes. Did Beyonce’s show stopping performance blow a fuse? Or was it an attempt at a comeback rigged by the Niners? Either way, it halted attention and shifted the momentum of the game. Thank goodness for Twitter though, which provided a generous dose of amusement. My favorite was the newly created Twitter profile for the stadium power lights, who claimed only Beyonce could turn him on. I must admit, I was rooting for part two of the halftime show but all I got was sports commentary. 20130203-230800.jpg
5. No Gatorade poured on Baltimore Ravens coach, John Harbaugh?! What an anticlimactic ending to our suspenseful prop bet. However, a side note worth pointing out is that both Harbaugh brothers are decently attractive, especially when they’re in the zone. Sibling rivalry at its finest. 20130203-230756.jpg
6. Watch this space for upcoming blog posts about my healthy but un-American Superbowl recipes – Avocado Deviled Eggs and Spinach Salad with Japanese Ginger Dressing. So exciting!
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Hope y’all enjoyed your Superbowl Sunday’s! What was your favorite Superbowl moment?

Best,
Phoebe

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